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*Awarded in the form of a check.

Abbreviated Rules. No Purchase Necessary to Enter. A Purchase Will Not Increase Your Chances of Winning. You Have Not Yet Won. Begins at 12:00:00 AM (ET) on 7/2/08 and ends at 11:59:59 PM (ET) on 9/30/08. Enter online by going to http://www.seeveggiesdifferently.com/insider.aspx and complete the online registration and brief survey (optional). Returning Morningstar Farms Insider™ members may enter by logging into the Website and following the online instructions to complete their entry into the Sweepstakes. Registration is free. Open to legal residents of the fifty (50) United States and District of Columbia who are 18 years of age or older at the time of entry and who are members of Morningstar Farms Insider™. Odds of winning depend on total number of eligible entries received for each drawing period. Void where prohibited. Subject to complete Official Rules at http://www.seeveggiesdifferently.com/sweeps_rules.aspx. Sponsor: Kellogg North America Company, One Kellogg Square, Battle Creek, MI 49016.